Product card AI Autopilot:
AI finds the image that brings more orders
Connect the WB API — and Autopilot will create main-image variants, test them on real data, analyze clicks, carts, and orders, then propose the most effective one. No manual card uploads, no guesswork.
Good product, steady traffic — but few orders?
Most often, it's the main image. Sellers change their card at random with no idea what actually drives sales.
Clicks come in, orders don't — money spent on impressions goes to waste.
No way to tell which main image actually sells better.
The design looks great but doesn't add sales.
Manual tests eat up time and need constant monitoring.
After one test, it's unclear what to do next.
Hard to tell what exactly made orders rise or fall.
This isn't just an A/B test of two images
A regular test shows you a winner. AI Autopilot creates, tests, analyzes and improves cards on its own.
Regular A/B test
Manual process
- You come up with and create the versions yourself
- You upload cards to your seller account yourself
- You monitor the test yourself
- You only see a "winner", with no reasons why
- After the test, you decide the next step yourself
AI Autopilot
On Autopilot
- AI creates main-image versions for you
- Runs through the WB API — no manual uploads
- Collects the data itself: clicks, carts, orders
- Shows what influenced the result
- Builds new, improved cards itself — cycle after cycle
How AI Autopilot works
From connecting your seller account to the final verdict — AI runs the whole cycle
Connect the WB API
Connect your Wildberries seller account — Autopilot gets the data and works on the card without you uploading variants by hand.
Analyze the current card
The AI reviews the product, the current main image and the metrics: clicks, add-to-carts, orders, conversion.
Create new variants
Autopilot generates several cards with different hypotheses: background, composition, focal points, infographics, usage scenario.
Test on real data
Variants go into rotation and are compared on actual Wildberries metrics, not by eye.
Results analysis
AI identifies which version performed better and which elements may have driven orders.
Improve and pick the winner
Learning from each round, Autopilot builds new versions and shows you the best one with its uplift — apply it in one click.
Why it beats regular A/B tests
Autopilot doesn’t just pick a winner — it creates, analyzes, and improves cards on its own
Doesn't just test — it improves
After every test, the AI uses the results to make the next cards more precise. Each cycle is smarter than the last.
Runs via the WB API
No need to upload and swap the main image by hand at every step — Autopilot does it for you right in your seller account.
Creates variants on its own
No need to come up with hypotheses or brief a designer — the AI generates new versions of the main image itself.
Decisions based on real data
Wildberries clicks, add-to-carts, orders and conversion — not guesses about what "looks nicer."
Explains the result
Not just which variant won, but which card elements may have driven the orders.
Saves the seller's time
No need to oversee every stage manually — Autopilot runs the whole process from hypothesis to conclusion.
A neural network that learns from every test
Every test by every user makes Autopilot smarter: the system learns from data across all marketplace niches — which shots, badges, and compositions actually lift conversion in specific categories. Its expertise grows every day and already exceeds that of any individual designer: it has seen thousands of tests where a human has seen dozens.
Learns from all the data
Every test result feeds the model's knowledge — across niches, seasons, and product types.
Built for conversion
The only success metric is more orders. Not "looks nice" — "sells."
Works in every niche
From snacks to car care: conversion patterns carry over between categories.
Looks beyond clicks
Autopilot evaluates a card across the full chain of real metrics — from click to order.
Clicks to card
How well the image grabs attention in search results and pulls shoppers in.
Add-to-carts
Intent to buy after viewing the card.
Orders and order conversion
The metric that matters most — how many actually bought.
Gap between versions
How far one version outperforms the other, according to the data.
Element impact
Which card details may have affected the outcome.
Uplift vs. original
How much the winning version beats your current image.
What you get in the end: a clear report
Not a "folder of images", but a verdict: what worked, how much orders grew and which card to apply.
- How many variants were tested
- Which card won and by how much
- What may have affected the result
- A recommendation on which variant to apply
- What to test next
Sample report. In our tests, orders grew by 10–65%. Results depend on the product and are not guaranteed.
What matters isn’t a pretty picture — it’s orders
Autopilot scores your cards on real sales — no more guesswork
Judges cards by orders, not by taste
The key metric isn't how "pretty" the image is, but how it moves real sales. Wildberries data has the final say.
Takes the guesswork out of card optimization
No more swapping main images at random and wondering whether it helped — the numbers answer for you.
Drives steady, systematic growth
Every test sharpens the next. You haven't just "changed a photo" — you've started a continuous growth loop.
See what actually drives sales
Autopilot shows which visual choices actually move orders in your specific niche.
Less manual work
No exports or manual card swaps at every step — everything runs automatically through the WB API.
Autopilot case studies on real product cards
12 case studies from live tests: Autopilot cycled through creatives and kept the winner — orders and conversion grew. Click “View details” for the full story with charts.
Before
AfterSausage-Flavored Chips
5 creatives tested
Winner: a vivid "snack in the moment" shot with scattered chips and a "crunches louder" badge.
Before
AfterMetal Polishing Paste
6 creatives tested
Winner: a before/after shot on a chrome part + a "mirror shine in 5 minutes" badge.
Before
AfterWheel Rim Cleaner
5 creatives tested
Winner: a cleaning-in-action shot: foam on the wheel and dirt running off, with an "eats through grime" badge.
Case studies are based on real tests by WBGen users; niches and figures are generalized. Results depend on the product and are not guaranteed.
What it costs to find a winning card
Same task: test 6 creatives and keep the best one. Three ways to do it, with up to a 30x difference in price.
WBGen AI Autopilot
6 creatives · 5–7-day test · all included
Designer + manual tests
6 cards at 500–2,000 ₽ each + your time
WB’s built-in A/B tests
1,000 ₽ per test · 6 photos need 3–4 tests
Price isn’t the only thing. Autopilot’s neural network is trained on real tests across every marketplace niche, so its conversion expertise beats that of a single designer or a general-purpose AI. Even if you invest in top designers and WB’s built-in A/B tests, you get one-off images — while Autopilot systematically grows conversion cycle after cycle.
Who AI Autopilot is for
Connection is through the official WB API. You grant the permissions and manage access from the Wildberries side. Your data is used only to test and improve your cards.
What sellers say
Autopilot is already running on our users' live product cards
"Autopilot ran 6 main-image creatives. The winner was a shot of a foot wearing the sock with a "non-slip" badge — order conversion went from 1.6% to 2.5%, monthly orders +41%. I'd never have picked that one on my own."
"5 versions; the winner was a close-up with "noise cancelling / 30 h" icons. Order CR 2.1% → 3.0%, SKU revenue +38%. What I valued most: it showed WHY the result improved, not just "this image is better.""
"I'd been testing product-only shots for years. Autopilot suggested a lifestyle shot — and it beat everything: orders +58%, revenue +52%. I applied the winner in one click without touching my seller account manually."
AI Autopilot FAQ
AI Autopilot is live — try it on your own card
The feature is live for every WBGen user. Sign up, connect your WB API key and launch your first test — you pay with tokens at your plan's rate, with no separate subscription or recurring fee.
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